Beauty Youtuber James Charles is a make-up artist, social media influencer, and entrepreneur. Charles began playing with makeup on his personal Instagram page when he was 16 years old, experimenting with colors and out-of-the-box styles that reached beyond the traditional standards of beauty. After a handful of viral posts made their way around the internet, Charles had made a name for himself, capturing the attention of beauty giant Covergirl who recruited him as the first male face of a mass beauty brand. He has since continued to share his looks and make-up creations online, shaking up the beauty world and sharing original video concepts with a fashion-forward aesthetic. Aside from make-up, Charles is also known for his personal style and fashion as well as his singing voice.
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