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Reginald Lamar Williams Jr., better known by his stage name R.LUM.R, is an alternative R&B artist hailing from Bradenton, FL. He initially stepped onto the scene as a singer/songwriter under his nickname Reggie Williams. He is best known for his viral 2016 hit "Frustrated," which has garnered over 50 million plays on Spotify alone as of 2019. R.LUM.R has released one EP, After Image (2017), and one full-length album, Surfacing, in 2019.